Transparent pricing

No hidden tiers. No contact-us pricing. No enterprise theatre. Everyone pays the same.

We charge what AWIP pays itself. Registered charities get 30% off.

10% of whatever you pay goes to making the world better. You choose where.

How Experiment OS compares to alternatives

SolutionAnnual CostSetup TimeStatistical AnalysisComplete System
Experiment OS£468Minutes
Airtable Team (10 users)£1,777Weeks to build
Enterprise CRO Platform£50,000+Months

Airtable Team costs $20/user/month. For 10 team members, that's £1,777 annually just for experiment tracking - before analysis tools, integrations, or development time. Purpose-built infrastructure costs less than improvising one yourself.

Free

For individuals exploring structured experimentation.

Free
  • 5 active experiments
  • 2 projects
  • 5 research items
  • 1 team member
  • Bayesian analysis
  • AI design mockups
  • Platform integrations
  • API access
Most Popular

Standard

For teams running serious experimentation programmes.

£39/month

Includes £5/mo community contribution

  • Unlimited experiments
  • Unlimited projects
  • Unlimited research items
  • 10 team members
  • Bayesian analysis
  • AI design mockups
  • Platform integrations
  • Full API access
  • White label
  • Priority support

What you get for £39/month

Complete infrastructure

  • Research management
  • Hypothesis tracking
  • Bayesian statistical analysis
  • Experiment workflow management
  • Platform integrations (Convert, Optimizely, VWO, AB Tasty)

No compromises

  • Unlimited experiments
  • Unlimited projects
  • Up to 10 team members
  • Full API access
  • Priority support

Less than a single day's contractor rate. A fraction of what you'd pay for Airtable Team (£1,777/year for 10 users). More complete than anything you'd build yourself.

10% of revenue makes the world better

Not profit. Revenue. Every Standard subscription contributes 10% of whatever you pay to organisations working on digital rights, accessibility, open source, LGBTQ+ rights, and investigative journalism. You choose where your contribution goes.

Track community contributions

Pricing Questions

Built by CRO practitioners, not VC-funded startups

Experiment OS is built by Another Web is Possible, a UK CRO consultancy. We use this daily for client work. It's priced to be sustainable, not to hit growth targets for investors.

We charge what we'd pay ourselves: £39/month for complete infrastructure. No games.